Vehicle decals are one of—if not the—most cost-effective way to advertise any business when you analyze how many people will see them compared to how much you spend on them. They are so easy on your budget that it is a wonder why every business doesn’t utilize them. With custom vehicle decals, not only will you make impressions, but you will make them last with your unique design, created by us: Detroit MI Signs and Graphics.
Sounds too good to be true?
We understand you might be skeptical. That is why we encourage all our potential clients to call and book a consultation where we can explain everything in more detail.
What Are Vehicle Decals?
Vehicle decals and wraps are made from vinyl, a thin, flexible, synthetic material with many applications when manufacturing custom signage. This material has an adhesive backing that sticks securely to a vehicle’s surfaces, including the body, hood, roof, and windows.
Custom designs can be printed directly on vinyl, or individual letters and logos can be precisely cut from the material — the possibilities are truly endless!
These graphics are a popular choice for businesses because they are:
- Affordable
- Durable
- Customizable
- Eye-catching
Custom Vehicle Decals: Offering Unmatched Advantages
In this day and age, businesses have numerous advertising strategies at their disposal — the key is finding one that accelerates your revenue by introducing your brand to new customers. That’s where vehicle decals come in.
Compared to social media campaigns, traditional TV or radio ads, and even other types of signage, decals have unique benefits over other types of advertisement. Here’s a closer look at just a few of those advantages:
Suitable For Numerous Industries
From professional contractors to transportation fleets to delivery services, vehicle decals are a perfect solution for just about any enterprise. Even if your business doesn’t use a company vehicle for day-to-day operations, decals can be added to any vehicle — including your personal ride — for increased advertising exposure. With the help of a professional sign designer, you can create vehicle graphics that are suitable for your industry.
Cultivate a Professional Appearance
Decals are more than an advertising tool — they can also be a critical safety feature. If your business frequently makes house calls to your customers, identifying your vehicle with a business name and logo will instantly put them at ease when you pull into their driveway. These decals also assist in cultivating a professional appearance that is guaranteed to impress clients from the first interaction.
Build Lasting Relationships In Your Community
For many companies, tapping into your local market is crucial for success. Your next customers live and work in the very same areas you serve — the question is, how do you reach them? Vehicle graphics make it simple. With these eye-catching signs, your business will easily increase its exposure to the prospects who matter the most.
Whether you’re driving to a job site, meeting business partners, or parked at a customer’s home, your decals will capture the attention of locals. With time, people will come to know your business as an integral part of the community and turn to you when they need your products and services.
A Guaranteed ROI You Can’t Afford to Miss!
So why aren’t companies using commercial vehicle decals if they are as great as we say?
The most likely reason is that companies simply do not think about them or realize how many impressions they can make. According to the Out of Home Advertising Association of America, vehicle graphics make anywhere between 30,000 – 70,000 impressions daily. Even if you do the math with the lower-end numbers, that equates to 10,950,000,000 impressions a year!
Granted, your vehicle may not be on the road every day of the year, and you will make repeat impressions, but that number is hard to ignore. As a one-time cost investment, vehicle wraps and graphics are nearly impossible to beat. And when you understand how to use them in a smart way to take advantage of all the benefits they offer, there is no telling how much return in business you will see.
Budget-Friendly Options for All Businesses
If that is not enough to make you strongly consider vehicle advertising to expand your business, we can even work with you within your budget to create something that works. A fully-wrapped vehicle is your best option, but vehicle decals strategically placed on your vehicle, with specific designs that are proven to capture attention, are an even more budget-friendly option compared to a fully-wrapped vehicle.
Consider some of these vehicle wrap and decal options to find the best fit for your business and budget:
- Full vehicle wraps: These wraps completely cover a vehicle’s exterior with vibrant colors, graphics, and text. Because of their size and more complex installation, full wraps are the most expensive option, with prices varying depending on the size of the vehicle. However, for businesses that rely on their vehicles, such as food trucks and service vans, these signs instantly set you apart from the competition.
- Partial wraps: With partial wraps, there is more flexibility both in design and pricing. As the name implies, partial wraps only cover a portion of a vehicle, such as the front or side panels. Even though they only cover a certain area, these wraps still deliver maximum impact. Contact us to determine the best design for your vehicle and budget.
- Vehicle decals: Generally, decals are smaller designs intended to be placed on a vehicle’s doors or another visible area. Many business owners choose vehicle decals based on their logo design or to communicate information, such as a business name and contact information. With their smaller size and the option for business owners to install these signs themselves, decals are the most cost-effective solution.
How to Make Your Vehicle Decals Stand Out Even Further
The key to any advertising is to think of a message that sticks. With custom vehicle graphics, we can combine a design with a message tailored to your business. This will not be another generic piece of advertising that goes unnoticed: this is your chance to add a personal touch and reach out to people interested in your service.
If you’re not sure where to start, don’t worry. Detroit MI Signs and Graphics is here to help! Our professional sign makers have a creative eye and marketing expertise to get your brand noticed. With their help, it’s possible to design vehicle decals that incorporate:
- Graphics and photos
- Business name, contact information, taglines and more!
- Social media account names
- Brand colors and logos
With the right advertising decals, people will not only be drawn to your message; they’ll remember it when they need your services. If you’re ready to stand out from the competition, get started by reaching out today.
Installing and Maintaining Commercial Vehicle Decals
Custom signage is an investment for any business. Business owners want to feel confident knowing that their custom signage will last so that it can fulfill its purpose of attracting new customers.
Longevity and minimal maintenance are some other qualities associated with vehicle graphics. This section will provide an overview of the installation process and how to care for decals to extend your investment.
When searching for vehicle and van decals near you, it’s important to know that the installation process for graphics and wraps depends on the project’s size. In the case of full and partial vehicle wraps, professionals will have to install these signs due to their scale. Even though professionals will need to use specialized tools and ensure there are no air pockets between the wrap and the vehicle’s surface, installation can be as quick as a few hours. Experts will work as fast as possible to reduce vehicle downtime.
Smaller vehicle decals are typically manufactured on a backing sheet, which makes installation so easy that most people can do it themselves. The backing sheet will have the design pre-placed, so all that’s left to do is stick it to a vehicle’s clean surface. Of course, if you feel more comfortable with a professional’s touch, we’re happy to help install these signs as well.
Once vehicle graphics are placed, they require minimal upkeep. They can withstand weather conditions well and can be cleaned with water and a mild soap. If a rip or tear does occur, be sure to have it repaired as soon as possible. Even a small rip can lead to the entire wrap separating from the vehicle’s surface.
Call Us Today to Find Out More
If you are a business owner in Detroit, MI, looking for vehicle decals near me, look no further. Detroit MI Signs and Graphics has the solution you need. We proudly put our city in our name because, like you, we are proud business owners who love seeing the community thrive.
Call us at 248-290-6588 or contact us online and start getting your name in front of more eyes with custom-made vehicle decals.